Web graphic design is a broad category that includes a variety of skills like Logo Design, Website Design, typography, E-commerce, Flash Design, and much more. Graphic designers are required to have specific skills not only for creating a website but also to promote it. The right kind of graphic design can attract more customers and increase your sales.
Graphic design is the art of using typography, photography, and artwork to communicate visually. Graphic designing primarily focuses on presenting information in an appealing manner in order to convey a message or advertise a product.
The graphic design sector is quickly expanding and plays a vital role in a company’s branding. To stand out in today’s market as a graphic designer, you’ll need a variety of abilities. Because graphic design is primarily reliant on technology, you must continue to learn new skills as your career progresses.
Essential Graphic Designing Skills To Get Hired
Th list of graphic design skills is almost endless. There is a lot of creativity that goes into designing and making websites. While web graphic design used to be a very time-consuming process, it’s no longer. Now, with just a click or a few touch-ups, you can make a stunning website without having to know anything about HTML or CSS.
The following are a few essential and fundamental skills that every graphic designer needs:
- Technical Skills
The technical abilities of a graphic designer should be related to their ability to perform the task at hand physically. This could include knowing how to use design software, mastering hand lettering, or explaining your colour psychology knowledge. Certifications and evidence in print or a portfolio can be used to verify these talents.
Some of the critical technical skills include:
- Knowledge On Adobe Creative Cloud
Mastering design software such as Photoshop, Illustrator, and InDesign is the first technical talent you’ll need. For the past two decades, Adobe has been the most popular graphic design software. Having a solid grasp of the Adobe Creative Suite will significantly improve your work prospects.
Typography is another technical talent that may make or break your design. Typography is known to work with fonts, layouts, and spacing to make the text more appealing and readable. Having a thorough understanding of technical concepts such as font pairing, typeface improves your chances of getting hired during job interviews.
- Familiarity On HTML & CSS
Even though HTML and CSS are computer languages, a visual designer must have first-hand knowledge of them. For the front-end of a website, the most common languages used by developers are HTML and CSS. If you’re familiar with these languages, you can include coding best practices into your design.
- Soft Skills
Soft talents, like technical skills, aren’t difficult to demonstrate, and they must be proven differently. While soft skills may appear to be generic, they are critical for the designer’s success and the success of those around them to ensure the success of the end product. There are a few soft talents that no successful graphic designer should lack.
The nature of the work of a graphic designer is to communicate through work. To do so, you’ll need exceptional communication abilities. In team meetings, you must be able to clearly present your ideas to the developers, clients, and managers.
Apart from meetings, you must be able to express yourself clearly in briefs and emails. Effective two-way communication ensures that you, your team, and the client are all on the same page throughout the project.
Another skill that a designer requires is inventiveness. To come up with new ideas as a graphic designer, you must be able to conceptualize and think critically. You will be expected to create various designs for the same client as you work on projects. You will be able to complete the assignments on time if you have a keen eye for detail and a creative passion.
- Problem Solving
The ability to solve problems is another crucial soft skill a graphic designer should have. Often, solving a problem does not necessitate considerable brainstorming. Like any soft skill, the ability to overcome hurdles and handle conflicts is mirrored in your attitude. The majority of issues that arise while working with complex clients can be overcome by meeting their requests.
Although they are not the only abilities and skills a graphic designer requires, they are helpful to lay a solid foundation for a designer’s career. Essentially, you should be able to combine your creativity, problem-solving abilities, and communication skills with the technical skills you’ve gained as a designer to develop stunning designs. You’re well on your way if you’ve mastered these talents.
There is no limit to learning new skills. There are many things that you can learn by taking online graphic design courses and training programs. It is highly recommended that you start looking for graphic design jobs immediately after learning these basic graphic design skills.
When looking for new talent, most companies such as ONPASSIVE consider the graphic design skills mentioned above to hire a designer. However, the best place to find them is through the internet. Most graphic design jobs are posted online, and you need to submit your portfolio to get a job.